Minor in Advertising

Required courses - (15 Credit Hours)

  • COMM 347 - Advertising (3 Credit Hours)
  • COMM 656 - Advertising Copywriting Strategy & Tactics (3 Credit Hours)
  • COMM 657 - Advertising Management, Media Analysis & Planning (3 Credit Hours)
  • COMM 658 - Advertising Campaign Design & Analysis (3 Credit Hours)
  • COMM 680 - Seminar in Communication: Advertising Design (3 Credit Hours)
  • Suggested courses from other areas of Communication Studies - (6 Credit Hours)

  • COMM 100 - Fundamentals of Oral Communication (3 Credit Hours)
  • COMM 125 - Introduction to Motion Pictures (3 Credit Hours)
  • COMM 318 - Introduction to Organizational Communication (3 Credit Hours)
  • COMM 414 - Business and Professional Speaking (3 Credit Hours)
  • COMM 600 - Nonverbal Codes (3 Credit Hours)
  • COMM 601 - Persuasion (3 Credit Hours)
  • COMM 602 - Intercultural Communication (3 Credit Hours)
  • COMM 604 - Interpersonal Communication (3 Credit Hours)
  • COMM 606 - Conflict Management Through Communication (3 Credit Hours)
  • COMM 607 - Listening (3 Credit Hours)

Total Hours for Advertising Minor - 21 Credit Hours

Students must take courses in at least two areas of the department (advertising, general communication, journalism, organizational communication, or public relations). This option includes a concentration of a minimum of 15 hours in one area of the department. The minimum requirement is 21 credit hours.

Back to top