Minor in Advertising
| Required courses
- (15 Hours) |
| COMM 347 - Advertising |
3 |
| COMM 656 - Advertising Copywriting Strategy & Tactics |
3 |
| COMM 657 - Advertising Management, Media Analysis & Planning |
3 |
| COMM 658 - Advertising Campaign Design & Analysis |
3 |
| COMM 680 - Advertising Design |
3 |
| Suggested courses from other areas of Communication Studies -
(6 hours) |
| COMM 100 - Fundamentals of Oral Communication |
3 |
| COMM 120 - Introduction to Theater |
3 |
| COMM 125 - Introduction to Motion Pictures |
3 |
| COMM 318 - Introduction to Organizational Communication |
3 |
| COMM 414 - Business and Professional Speaking |
3 |
| COMM 600 - Nonverbal Codes |
3 |
| COMM 601 - Persuasion |
3 |
| COMM 602 - Intercultural Communication |
3 |
| COMM 604 - Interpersonal Communication |
3 |
| COMM 606 - Conflict Management |
3 |
| COMM 607 - Listening |
3 |
| Total Hours for Advertising Minor |
21 |
Students must take courses in at least two areas of the department
(advertising, general communication, journalism, organizational
communication, public relations or theatre). This option includes
a concentration of a minimum of 15 hours in one area of the department.
The minimum requirement is 21 credit hours.