| The UCSR can survey almost any population,
ranging from a single neighborhood to the entire nation.
The UCSR provides services and capabilities that encompass
all aspects of telephone surveying. Our professional staff
can provide a sound methodological approach to survey construction,
sampling, analysis, and presentation of results. Each telephone
survey conducted by the UCSR is pre-tested to ensure the
reliability of the survey instrument and the data collected.
In addition, standardized call-back procedures and morning,
afternoon, and evening surveying times are employed to ensure
that every potential survey respondent has an opportunity
to participate.
A 18 station Computer Assisted Telephone Interviewing (CATI)
facility is used to perform a wide variety of telephone
surveys. Using the CATI facility, data is collected efficiently
and accurately. Supervisors are able to easily monitor and
control interviewers. A variety of accuracy checks, including
double-entry and data cross-checks, may be incorporated
to ensure even greater data accuracy. The CATI facility
also provides computer driven complex question branching,
eliminating the potential for interviewer error common with
manually performed question branching.
Situated in an academic environment,
the UCSR draws on university staff expertise and a readily
available and educated workforce. Surveys can be conducted
in multiple languages using the multi-lingual ability of
our interviewers. Drawing from the university student body,
the UCSR employs a highly skilled and well trained staff
of interviewers. Many UCSR interviewers studying survey
methods at FHSU appreciate the opportunity to gain experience
in survey research while they work toward their degree.
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