Bachelor of Science in Business Education
Concentration in Corporate Communication

If you desire flexibility in your course of study, but still want to have a rewarding career in business, look into a concentration in corporate communication.  The career possibilities for the corporate communication graduate include management positions such as directors of communication, public relations, and media relations in the corporate world and in private business.

Possible Careers: Communications Specialist, Chief Communications Officer, Labor Relations Specialist, Media Relations Specialist, or Public Relations Specialist

To graduate with a degree in Business Education with a concentration in Corporate Communication you must complete the following:
For a digital format of the degree program, please click here.

Major Core - 33 Hours
Course Course Names Hrs.
MGT 101 Introduction to Business 3
GBUS 204 Business Law 3
INT 250 Introduction to Web Development 3
MIS 304 Management Information Systems 3
MGT 301 Management Principles 3
MKT 301 Marketing Principles 3
LDRS 300 Introduction to Leadership Concepts 3
BCOM 301 Business Communication 3
Software Applications - Choose 1
Course Course Name Hrs.
BCOM 300 Spreadsheet Applications 3
BCOM 310 Database Applications 3
BCOM 350 Business Communication Applications 3
Business Related Electives - Choose 1
Course Course Name Hrs.
MKT 403 Retail Management 3
MKT 601 Consumer Behavior 3
MKT 609 Strategic Electronic Marketing 3
ECFI 305 Managerial Finance 3
MGT 403 Business, Society, Ethics 3
MGT 602 Production Operations Management 3
Related Electives - Choose 1
Course Course Name Hrs.
BCOM 201 Intro to Corporate Communication 3
COMM 128 Mass Media in Society 3
COMM 347 Advertising 3
COMM 345 Desktop Publishing 3
Corporate Communication Concentration - 36 Hours
Course Course Name Hrs.
ACCT 203 Principles of Accounting I 3
BCOM 400 Global Business Communication 3
BCOM 601 Managerial Communication 3
BCOM 690 Professional Development 3
BCOM 692 Managerial Reports & Presentations 3
BCOM 695 Corporate Communication 3
MGT 610 Labor Relations & Collective Bargaining 3
MGT 611 Human Resource Management 3
COMM 606 Conflict Management Through Communication 3
COMM 611 Organizational Culture & Climate 3
  One Elective by Advisement  
  One Elective by Advisement  

 

 General Education Cognates 

Course Course Name  Hrs. 
 ECFI 202 Principles of Economics: Macro 
ECFI 205  Theory and Principles of Personal Finance 
MATH 250  Elements of Statistics 
IDS 350  Multiculturalism in the U.S.  3