Bachelor of Business Administration (Marketing/Management Double Major)

For degree requirements in a PDF form, Management and Marketing Course Sheet

Description of Requirements Credit Hours
University General Education 55
Macro Economics ECFI 202  
Micro Economics ECFI 201  
Elements of Statistics CIS 200or MATH 250  
Calculus MATH 331of MATH 234  
College of Business and Leadership Core 27
Marketing Requirements 30
Management Requirements 30
Total 142

College of Business and Leadership Core (27 credit hours):

Course Title & Number

Not to be taken before semester

When Offered Where (OC,VC) Credit Hours
Financial Accounting ACCT 203 3 FA, SP, SU OC, VC 3
Managerial Accounting ACCT 204 4 FA, SP, SU OC, VC 3
Business Law GBUS 204 3 FA, SP, SU OC, VC 3
Management Principles MGT 301 5 FA, SP, SU OC, VC 3
Marketing Principles MKT 301 5 FA, SP, SU OC, VC 3
Managerial Finance ECFI 305 5 FA, SP, SU OC, VC 3
Business Communications BCOM 301 5 FA, SP, SU OC, VC 3
Production and Operations Management MGT 602 6 FA, SP OC, VC 3
Business Policy MGT 402 8 FA, SP OC, VC 3

Marketing Requirements (30 credit hours):

Course Title & Number

Not to be taken before semester

When Offered Where (OC,VC) Credit Hours
Marketing Channels MKT 401 5 SP OC 3
Retail Management MKT 403 5 FA OC 3
Marketing Strategy MKT 405 5 SP OC 3
Consumer Behavior MKT 601 5 SP OC 3
Marketing Research MKT 604 5 FA OC 3
International Marketing MKT 606 5 FA OC 3
Strategic Electronic Marketing MKT 609 5 FA, SP OC 3
Marketing Electives - 9 credit hours by advisement. (Must begin with MKT prefix but cannot include MKT 301.)

Management Requirements (30 credit hours):

Course Title & Number

Not to be taken before semester

When Offered Where (OC,VC) Credit Hours
Business, Society, and Ethics MGT 403 5 FA, SP OC 3
Organization Theory and Analysis MGT 404 6 SP OC 3
Organizational Behavior/Development
MGT 410
6 FA, SP OC, VC 3
Human Resource Management MGT 611 6 FA OC, VC 3
Management Information Systems I MIS 304 5 FA, SP  OC, VC 3
Management Electives - 15 credit hours by advisement. (Must begin with MGT prefix but cannot include MGT 301, MGT 602, or MGT 402.)

Key:

  • FA = Fall
  • SP = Spring
  • SU = Summer
  • OC = On Campus
  • VC = Virtual College

University Catalog| Course Schedule