|

Understanding the Stationery System All FHSU communications are important to the
image and stature of the university. It is important that
each department be placed on equal footing with every other
department and that each department enforce the graphic
standards
set forth in this manual. Letterheads, business cards, memos
and other stationery items are major communication devices.
The university sends out hundreds of thousands of these items
every year. All stationery items carry the university logo.
The university stationery system as shown in the following
pages is the standard for all departments, programs and
offices
unless otherwise prescribed in this manual. University stationery
is the most frequently used means of external communication
that
shows a consistent image of the university beyond campus.
We ask that the following graphic standards be used so that
we can present a consistent image of the university.
The university's Printing Services is the only
authorized manufacturer of university stationery. The TM is
not necessary on letterhead and other official university
stationery.
Letterhead/Monarch

Printing Services will prepare
either letterhead, which is 81/2-by-11-inch paper, or monarch,
which is 7-by-10-inch sheets that are miniature letterhead
used for short notes and enclosures. These formats are the
only acceptable formats for letterhead to represent FHSU.
No other logo may be substituted on university stationery.
Only the logo and secondary identity marks appear
at the top of a letter page. All other information appears
at the bottom. All text at the bottom, except for e-mail and
Web site addresses, must appear in all capital letters.
|