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Faculty and Unclassified Staff Handbook
Chapter 8 -- Public Affairs
University Relations and Marketing
The Office of University Relations and Marketing
consolidates public relations, marketing and advertising for the University.
The office disseminates news releases, provides photographic services, creates
various publications and provides graphic design assistance, oversees branding,
manages the University website, coordinates social media, and assists with
All news concerning the University -- faculty, students, and
staff -- should be released through the News Bureau of University Relations and
Marketing. The professional staff will assist in preparing news releases,
suggest the use of photography, and disseminate the news release to both print
and electronic media as quickly and as widely as possible. There is no charge
for this service.
Requests for photography should be made through University
Relations and Marketing.
University Relations and Marketing is the home for many
campus publications, including the Alumni Association's FHSU Magazine, Tiger
Weekly, For Parents Only, the student Viewbook, and the Hispanic Viewbook. Professional
staff provide design and proofreading services free of charge.
All University brochures, all uses of the University brand
and all University advertising must be approved by University Relations and
The convergent student media organization, Tiger Media
Network, is not part of University Relations and Marketing.
University Relations and Marketing also provides adjunct
services for faculty and organizations. Name tags and welcome packets may be
obtained free from University Relations and Marketing. Informational literature
for welcome packets is available at no cost. Call the office several days in
advance of the program and let the professional staff help prepare packets. File
folders for welcome packets must be ordered from the campus warehouse. There
will be a charge for the folders.
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