Bachelor of Fine Arts in Art (Graphic Design)

Hours: 120 On-Campus

About

Blending creativity, conceptual thinking, and technical skills, the BFA in Art (Graphic Design) program aims to convey information and ideas effectively to an audience. Students in this program gain hands-on experience through studio work, projects, and internships, preparing them for diverse careers in the design industry. Our program emphasizes artistic growth and practical application, making graduates well-equipped to meet industry demands.

Why pursue a Bachelor of Fine Arts in Art (Graphic Design) at Fort Hays State University?

Students benefit from 24-hour access to state-of-the-art studios and labs, allowing them to work on their projects conveniently. The curriculum emphasizes conceptual thinking, problem-solving, and critical analysis, ensuring graduates are skilled in technical aspects and innovative and strategic thinking.

Another major strength of FHSU’s BFA in Art (Graphic Design) program is its strong industry connections and the proven success of its alumni, who consistently secure competitive positions and make impactful contributions across the design field.

Who is this program for?

The BFA in Art (Graphic Design) program at Fort Hays State University is ideal for those who seek to develop their technical skills, conceptual thinking abilities, and innovative approaches to design. The program is perfect for:

Aspiring graphic designers
Creative professionals seeking formal education in design
Students interested in visual communication
Individuals aiming for a career in branding and digital media
Those passionate about typography and visual arts

Learning Outcomes

Our BFA in Art (Graphic Design) program aims to develop well-rounded, highly skilled professionals ready to excel in the design industry. Students learn to think critically and conceptually, solve complex design problems, and communicate effectively through visual media.

Develop and Articulate a Coherent Project Plan

Students will learn to create well-structured project plans that align with their artistic and professional goals. A coherent project plan is crucial for successful project management and execution in the design industry.

Construct Creative Work Demonstrating Technical Mastery

Graduates will produce creative works that showcase their technical proficiency in various media and techniques. Technical mastery allows graduates to execute their creative vision effectively, meeting industry standards and client expectations.

Compare and Contrast Work in Contemporary and Historic Contexts

The program encourages students to critically analyze their work within the broader context of art history and contemporary design. Students gain a deeper understanding of design trends and influences by comparing and contrasting their creations with historical and modern examples.

Compose and Pursue Coherent Artistic/Intellectual Goals

Graduates will develop the ability to set and pursue clear artistic and intellectual objectives, which will be evident in their work. Well-defined goals will ensure graduates produce cohesive and purposeful work that resonates with audiences and clients.

Real-World Applications

Students engage in studio courses that involve hands-on projects using various materials and technologies, ensuring they gain essential technical expertise.

Internships, often facilitated by the program's strong industry connections, allow students to apply their classroom knowledge in real-world settings and gain insights into the professional design environment. Additionally, the program offers professional development activities, such as networking events, career services, and membership in professional organizations like AIGA.

Stay Ahead of the Curve

The curriculum includes training in cutting-edge software and digital fabrication techniques, strongly emphasizing sustainable practices. Global perspectives and interdisciplinary approaches enrich the learning experience, preparing students to navigate and contribute to the evolving design landscape.

Courses emphasize conceptual thinking, critical thinking, and adaptability, equipping students with the skills to stay relevant in a rapidly changing industry.

Hands-on Activities

Fort Hays State University’s BFA in Art (Graphic Design) program emphasizes experiential learning through various hands-on activities. Students participate in extensive studio work, engaging with projects that require applying theoretical knowledge to practical scenarios. Additionally, the program offers numerous opportunities for collaboration, allowing students to work together on group projects and refine their ability to function in diverse team settings.

Internships and real-world projects are integral to the program, providing students with valuable industry experience. These internships, often secured through the program's strong connections with top design firms and agencies, offer practical, on-the-job training. Furthermore, students have opportunities to exhibit their work and receive critiques from faculty and peers, enhancing their professional development.

What You’ll Learn:

Conceptual thinking
Visual communication skills
Branding and typography
Digital media design
Technical proficiency

How You’ll Learn:

Studio-based projects
Collaborative work
Industry-standard software training
Real-world design challenges
Hands-on internships

Courses

The core curriculum for the BFA in Art (Graphic Design) includes foundational courses such as Drawing I, Drawing II, 2D Design, 3D Design, and Survey of Art History I & II. These courses build a solid base in drawing, working with 2D and 3D media, and understanding art history from prehistoric times to the present.

In addition to the foundational courses, the program offers specialized courses covering various design disciplines such as typography, branding, and digital media. These courses provide students with a comprehensive understanding of different aspects of graphic design, from traditional print media to contemporary digital platforms

ART 243: Graphic Design I

An introduction to graphic design focusing on the foundation of design through design principles and elements, including methods of research, idea generation, and image making. Topics over conceptual thinking and creative problem solving, application of design principles in communication, basic layout principles, use of typography and visual communication in different forms of graphic design and advertising. A focus will be placed on the process of defining problems, gathering information, and formulating clear, powerful, and persuasive visual concepts. Basic operating systems of Macintosh computers and the Adobe Illustrator program will be demonstrated.

ART 348: Typography I

This course introduces the discipline, function, and tradition of typography as it relates to visual communication. Exploration of typographic form and manipulation of variables that affect content, stressing the importance of typographic composition as an integral component of visual communication. Projects examine both fundamental and advanced structures of typographic form, space, grid structures, sequence, and visual and informational hierarchy as it relates to print and packaging. The history of typography, anatomy, and structure of letterforms and the development of hand lettering skills will also be integral components of the class.

ART 349: Introduction to Animation

An exploration of the history of animation. Projects will focus on the development of skills in various traditional, accessible forms of animation.

Discover the full Bachelor of Fine Arts in Art (Graphic Design) by visiting the Academic Catalog.

Career Prospects

Fort Hays State University's BFA in Art (Graphic Design) graduates have many career opportunities. The program's strong reputation and rigorous training prepare students for successful careers in various design fields. Graduates often find themselves in high-demand roles due to their comprehensive skill set and practical experience gained during the program.

Graphic Designer

Graduates frequently secure positions at top design firms around the nation. They work on high-profile projects in these roles, contributing to branding, advertising, and visual communication strategies. Their work often involves collaborating with other designers, clients, and stakeholders to create visually compelling designs.

Art Director in Advertising Agencies

Many alumni become art directors in leading advertising agencies, like Leo Burnett (Leo Chicago Advertising Agency). As art directors, they oversee creative projects, guide design teams, and ensure that visual elements align with clients' brand identities and marketing goals.

Motion Designer/Animator

With skills in motion design, graduates find roles in animation studios and media companies, creating dynamic visual content for various platforms, including television, film, and digital media. They utilize Adobe After Effects and Cinema 4D software to produce animations, motion graphics, and visual effects that enhance storytelling and audience engagement.

Branding Specialist

Expertise in branding allows graduates to work with businesses to develop and manage their visual identity and marketing materials. Branding specialists focus on creating cohesive and impactful brand experiences through logo design, packaging, promotional materials, and digital assets. These aspects are crucial in shaping how a target audience perceives a brand.

Freelance Designer

Some graduates choose to start their own design studios, offering freelance services and building a diverse portfolio of clients. As freelance designers, they have the flexibility to work on a variety of projects, from print and digital media to environmental design and illustration.

The Best Value in Higher Education Anywhere

Fort Hays State University prides itself on quality education at an affordable price. Students in this program can expect to pay approximately $3,055.95* (on-campus) per semester.

*Estimated cost based on 15 credit hours at the Undergrad resident/regional tuition rate ($203.73/credit hour) for on-campus courses. Actual price may vary depending on course load and location. Tuition and Fees are subject to change as they are approved by the Kansas Board of Regents each year.

Ready for the next step?

Our faculty would be excited to talk to you about how our department programs can help you explore your interests and prepare you for a variety of rewarding careers.

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Related Programs

Fort Hays State University’s BFA in Art (Graphic Design) offers several related programs within the School of Visual and Performing Arts and other departments that complement the BFA in Art (Graphic Design). These programs provide additional skills and knowledge beneficial for a career in graphic design:

FAQ

What career options are available with a BFA in Art (Graphic Design)?

Career options include positions as graphic designers, art directors, motion designers, branding specialists, and freelance designers. Graduates often find employment at top design firms, advertising agencies, and media companies or start their own successful studios.

How much money can students make with a career in graphic design?

Starting salaries for graphic designers typically range from $40,000 - $65,000 per year, with the potential for higher earnings as experience and reputation grow. Career advancement can lead to higher positions, such as art director or creative director, significantly increasing earning potential.

Are internships available, and how can they be found?

Internships are available through the program's network of design firms and agencies. Students can find opportunities with the help of faculty, career services, and professional organizations like AIGA. These internships provide practical experience and industry connections.

What kind of computer and software is needed?

Experts recommend an Apple computer with high processing power and professional design software such as Adobe Creative Suite for coursework and professional work. Access to industry-standard tools ensures students are well-prepared for the demands of the design industry.

What sets Fort Hays State University’s BFA in Art (Graphic Design) program apart from other similar programs?

The BFA in Art (Graphic Design) program offers unique advantages, such as 24-hour access to state-of-the-art studios, highly accessible faculty, and a strong emphasis on hands-on learning. The program's national recognition and the success of its alumni in securing positions at top design firms further set it apart.

Information about the School of Visual and Performing Arts

At FHSU’s School of Visual and Performing Arts, creativity thrives in a supportive and passionate community. Our programs in Art, Design, Music, and Theatre offer students the opportunity to develop their talents and prepare for rewarding careers in the arts. Whether you aspire to create visual masterpieces, perform on stage, or educate the next generation, our expert faculty provides hands-on learning experiences that inspire and challenge you.

With access to state-of-the-art facilities and personalized mentorship, you’ll gain the skills and confidence needed to excel in your chosen field. From local exhibitions and major performances to internships and professional development opportunities, our programs equip you with the tools to make your mark in the world of visual and performing arts.

Student Organizations

While earning your degree is your primary goal, college offers much more than just attending classes. Get involved in extracurricular activities that help you develop leadership skills, learn more about your chosen career, and make a difference in your community.

American Institute of Graphic Artists (AIGA): Connect with industry professionals and fellow graphic design students, attend conferences, and expand your network.
Arts for Social Change: Use art as a catalyst for positive social change through lectures, workshops, and public events.
Ceramica Clay Club (CCC): Participate in ceramic workshops, art events, and interdisciplinary projects that spread art into the community.
FHSU Theater: Dive into acting, writing, and directing through performances and peer education programs.
Fe Sculpture Club: Explore metalworking and host art events both on campus and in the community.
Interior Design Student Organization (IDSA): Prepare for a career in interior design through networking, field trips, and professional development.
Creative Arts Society (CAS): Enhance diversity and culture through guest-artist lectures, workshops, and community art projects.
Collaborative Art Project (CAP): The Collaborative Art Project is a collaboration between Amy Schmierbach, professor of art at Fort Hays State University, students of FHSU, and Developmental Services of Northwest Kansas. Schmierbach and students are providing workshops to the DSNWK individuals to provide structured art experiences centered around weaving, drawing, and photography. The goal of this project is to expand the arts in the Hays community to help reach more individuals, specifically creating more opportunities in the arts.
Art Eaters Art History Club: The Art Eaters Art History Club is a community dedicated to fostering a deep appreciation and understanding of art across cultures and throughout history. Open to all, regardless of expertise, the club provides opportunities for members to explore art movements, artists, and forms through lectures, gallery visits, workshops, and discussions. With a mission to inspire creativity, critical thinking, and a lifelong love of the arts, the club also connects members with key figures in the art world and helps develop valuable skills like curation. Through collaboration and dialogue, we cultivate a deeper understanding of art’s cultural significance.
Tiger Marching Band: This group is open to all students who enjoy marching band and want to be a part of the Tiger Marching Band tradition.
Pep Band: The FHSU pep band provides musical entertainment for FHSU Basketball games. Open to all students.
Collegiate National Association for Music Education (CNAfME): This student organization is dedicated to developing music education professionals, including workshops, training, field experiences, and annual participation in the Kansas Music Educators Association state conference in Wichita.
Student National Association of Teachers of Singing (S-NATS): Vocalists participate in workshops, trainings, and attendance at the regional NATS workshop and competition each fall.
Music Theatre: Participate in a fully-realized stage production produced each year, from a stage role to back-stage positions and technical support.

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