Master of Liberal Studies (Corporate Communication)

Hours: 31 Online

About

The Master of Liberal Studies (MLS) with a concentration in Corporate Communication program at Fort Hays State University provides a distinctive opportunity to delve into advanced concepts in corporate messaging, public relations, and strategic communication. It is designed to equip students with the skills necessary to navigate the complexities of communication across diverse organizational settings.

Students in the program gain a deep understanding of how effective communication strategies can shape corporate culture, facilitate organizational change, and enhance overall business practices. The curriculum is specifically tailored for individuals seeking to develop a sophisticated understanding of communication theory and its practical application within real-world corporate environments.

Why pursue a Master of Liberal Studies (Corporate Communication) at Fort Hays State University?

The MLS with a concentration in Corporate Communication program is distinguished by its strong focus on real-world applications and the integration of the latest industry practices. Its curriculum emphasizes practical skills and case studies that address contemporary challenges and opportunities within the corporate sector.

FHSU’s experienced faculty contribute valuable industry insights, bridging academic theory with practical execution. This hands-on approach prepares graduates to confidently enter the workforce and assume leadership roles in their respective fields.

Who is this program for?

This program is tailored for experienced business professionals and individuals in leadership roles. Graduates will acquire the expertise necessary to advance careers in corporate communication within business, nonprofit, and government sectors. The following provides a detailed overview of the target audience for this program:

Professionals aiming to advance their careers in corporate communication
Individuals seeking leadership roles in communication departments
Graduates from liberal arts backgrounds looking to specialize in communication
Those interested in consulting or freelance communication roles

Learning Outcomes

The Master of Liberal Studies (Corporate Communication) program equips students with a comprehensive set of skills essential for navigating the complex landscape of corporate communication. It emphasizes analysis, critical thinking, problem-solving, writing, research, and analytics. These core competencies enable graduates to develop and implement effective communication strategies that support an organization’s goals and mission. The following outlines the detailed learning outcomes that reflect the capabilities students are expected to master upon completing the program.

Mastery of Effective Communication Strategies in Diverse Environments

Graduates will develop the ability to design and execute communication strategies that effectively engage diverse audiences. This includes a deep understanding of cultural nuances, adapting messages to promote inclusivity, and utilizing multiple communication platforms to connect with stakeholders efficiently.

Advanced Skills in Media Handling and Public Relations

Students will gain expertise in managing media relations, encompassing press releases, social media engagement, and public statements. The curriculum emphasizes the strategic use of media for corporate branding and crisis management, preparing graduates to effectively navigate complex media environments.

Expertise in Conflict Resolution and Negotiation

The program places a strong emphasis on building negotiation and conflict resolution skills, preparing students to serve as effective mediators and problem-solvers in corporate environments. Graduates will be equipped to facilitate productive discussions, resolve disputes, and maintain positive, collaborative relationships with stakeholders.

Proficiency in Conducting and Applying Communication Research

This outcome equips students with advanced research skills essential for analyzing communication processes and evaluating their effectiveness. Graduates will be proficient in conducting empirical studies, interpreting data, and applying research-driven insights to enhance organizational communication strategies and outcomes.

Real-World Applications

The curriculum is thoughtfully designed to prepare students for the fast-paced and dynamic field of corporate communication. Through assignments that mirror real-world tasks and challenges, students learn to craft messages that effectively engage diverse audiences across multiple platforms. This hands-on training ensures graduates are well-prepared to meet the demands of communication roles in a variety of corporate settings.

In addition, the program incorporates case studies from successful communication campaigns, providing students with concrete examples of effective strategies and the real-world impact of communication decisions. This integration of practical experience and theoretical knowledge ensures that graduates are ready to make immediate and meaningful contributions to their organizations upon completion of the program.

Stay Ahead of the Curve

Staying relevant in the ever-evolving field of corporate communication requires a curriculum that keeps pace with emerging trends and advancements. The program integrates cutting-edge research and the latest developments in communication practices, ensuring that students gain expertise in contemporary methodologies and technologies.

Courses cover a wide range of modern topics, from digital communication tools to global communication strategies, reflecting the dynamic nature of today’s corporate landscape. This forward-thinking approach equips students to lead with innovation and strategic vision, an essential factor contributing to the success of graduates in the field of corporate communication.

Hands-on Activities

The MLS with a concentration in Corporate Communication places a strong emphasis on experiential learning. Students engage in hands-on projects that simulate real-world corporate communication challenges, such as developing comprehensive communication plans. These practical experiences provide valuable career-relevant skills that can be immediately applied in professional settings.

The program also includes workshops and seminars led by industry experts, offering students the opportunity to learn from and connect with seasoned communication professionals. This blend of applied learning and professional mentorship uniquely positions graduates for success in their future careers.

What You’ll Learn:

Design effective corporate communication plans
Understand and apply communication theories
Manage internal and external corporate relations
Navigate media relations and public affairs
Develop leadership skills in communication

How You’ll Learn:

Integrate theory with real-world practice
Engage in collaborative projects
Analyze case studies from global companies
Learn from experienced industry professionals
Utilize modern digital communication tools

Courses

The program’s core curriculum covers a broad range of topics, including organizational communication, media ethics, public relations, and leadership communication. In addition, students explore advanced subjects such as crisis communication, intercultural communication, and digital media strategies.

This well-rounded curriculum provides a strong foundation in corporate communication while allowing students to tailor their studies to align with their specific career goals. By combining theoretical knowledge with practical application, the program ensures that graduates gain a thorough and versatile understanding of corporate communication practices.

BCOM 601G: Managerial Communication

The purpose of this course is to develop management-level personnel who can effectively and efficiently use the various modes of communication as administrative tools. Coverage of the managerial aspects of business communication and the role of management in facilitating more effective internal and external business communication.

BCOM 690G: Professional Development

This course gives students the opportunity to learn about approaches to careers and jobs and the professional workplace environment. Topics include career change, the value of networking, professional learning communities, the impact of organizational culture, diversity, coaching, mentoring in a career, and emotional intelligence.

BCOM 695G: Corporate Communication Strategy

This capstone course is for students concentrating on Corporate Communication. It provides an opportunity to reflect on the four major themes of 1) foundations of communications; 2) management of communication; 3) internal communications; and 4) external communications or public relations.

Discover the full Master of Liberal Studies (Corporate Communication) course listing by visiting the Academic Catalog.

Career Prospects

Graduates of the program are well-prepared to pursue a wide range of rewarding career paths. The comprehensive curriculum—blending rigorous academic study with practical, real-world applications—equips students with the skills and knowledge needed to succeed across diverse industries. Below is an overview of the potential career opportunities available:

Corporate Communications Manager

Corporate communications managers lead internal and external communication strategies, manage teams, coordinate public relations and crisis communications, and ensure consistent messaging across channels.

Brand Strategist

Brand strategists create and manage branding strategies by analyzing market trends, consumer behavior, and competitors to align with business goals.

Crisis Communication Specialist

Crisis communication specialists are crucial during times of organizational stress or failure. They manage communication during organizational crises, developing strategies to minimize reputational damage and restore public trust.

Internal Communications Coordinator

Internal communications coordinators develop strategies to enhance communication within organizations, boost morale, increase productivity, and keep employees informed about policies and initiatives.

Social Media Manager

Social media managers develop and implement strategies to strengthen a company’s online presence, engage audiences, manage campaigns, and analyze content performance.

Admissions Requirements

Admission to the Master of Liberal Studies (Corporate Communication) program at Fort Hays State University targets qualified and motivated individuals ready to excel in advanced corporate communication studies. Priority application deadlines are May 1 for the fall semester, December 1 for the spring semester, and April 1 for the summer session.

Bachelor's Degree

Applicants must possess a bachelor’s degree from an accredited institution, ensuring a foundational level of higher education essential for advanced study in corporate communication. The program welcomes graduates from diverse academic backgrounds, valuing interdisciplinary perspectives in the field.

Minimum GPA

Applicants must have a minimum cumulative GPA of 2.75 on a 4.0 scale for the last 60 credit hours of undergraduate coursework. This requirement ensures the applicant has demonstrated the academic capability to succeed in a rigorous graduate program.

Personal Statement

Applicants must submit a personal statement of 500 to 1,000 words outlining their professional goals, interest in corporate communication, and reasons for pursuing a graduate degree at Fort Hays State University. The statement should demonstrate their ability for graduate-level work and strong communication skills, offering insight into their motivation, career aspirations, and potential contributions to the field.

Resume or Curriculum Vitae

Applicants must submit a resume or curriculum vitae outlining their educational background, work experience, skills, accomplishments, and relevant professional activities. This document enables the admissions committee to assess the applicant’s practical experience and readiness for advanced study and professional growth in corporate communication.

The Best Value in Higher Education Anywhere

Fort Hays State University prides itself on quality education at an affordable price. Students in this program can expect to pay approximately $3,139.02* (online) per semester.

*Estimated cost based on 9 credit hours at the FHSU Online Graduate tuition rate ($348.78/credit hour) for online courses. Actual price may vary depending on course load and location. Tuition and Fees are subject to change as they are approved by the Kansas Board of Regents each year.

Ready for the next step?

Our faculty would be excited to talk to you about how our department programs can help you explore your interests and prepare you for a variety of rewarding careers.

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Related Programs

The Master of Liberal Studies (Corporate Communication) is part of a broader academic environment that encourages interdisciplinary learning and offers multiple pathways for students with diverse interests. For those seeking to expand their studies alongside or after corporate communication, FHSU provides a variety of related programs. The following options may appeal to students looking to complement their corporate communication studies:

FAQ

What is the duration of the program?

The program is typically completed in two years of full-time study. Part-time options are available, with the duration varying based on the number of credits taken each semester.

Can I study part-time?

Yes, the program offers flexible scheduling to accommodate working professionals and non-traditional students. Part-time enrollment allows students to take fewer courses each semester, enabling a balance between studies and personal or professional commitments.

What kind of support does FHSU offer to online students?

Fort Hays State University offers a comprehensive support system for online students, including access to digital library resources, online tutoring, technical assistance, and dedicated online student advisors. These services ensure that online learners receive the guidance and resources needed to successfully navigate their academic programs and achieve their goals.

How does the program blend theory and practical experience?

The Master of Liberal Studies (Corporate Communication) combines theoretical learning with practical application. The curriculum features case studies, real-world projects, internships, and interactive simulations, all designed to equip students with the skills and knowledge needed to apply concepts effectively in professional settings, ensuring they are well-prepared for real-world challenges.

Are there opportunities for networking within the program?

Yes, the program offers numerous opportunities for students to connect with peers, faculty, and industry professionals. It regularly hosts guest lectures, panel discussions, and networking events. Additionally, students can attend professional workshops and conferences to further expand their networks and career prospects.

Information about the Department of Applied Business Studies

The Department of Applied Business Studies at FHSU is committed to preparing you for a successful career in business by aligning your goals and abilities with the needs of the world. Whether you choose to study on-campus or online, our degree programs provide you with practical business insights, real-world case studies, and future-forward decision-making skills that are crucial in an ever-evolving field.

Our programs cover a broad spectrum of business disciplines, including business education, marketing, and tourism and hospitality management. Our immersive curriculum, taught by faculty who stay current with industry trends, will help you gain the knowledge and experience needed to thrive in various sectors, from small-town businesses to global corporations. Our graduates are highly sought after in the job market, and we take pride in our high placement rates and the success of our alumni.

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