Bachelor of Fine Arts in Art (Motion Design and Animation)

Hours: 120 On-Campus

About

The Bachelor of Fine Arts in Art (Motion Design and Animation) at Fort Hays State University provides students with a solid foundation in both artistic vision and technical execution. The curriculum emphasizes visual communication, design principles, and storytelling, equipping students with essential skills for careers in animation and related industries.

The program encourages creative exploration while ensuring that students develop strong technical proficiency. Through comprehensive training in the animation pipeline, including conceptual design, storyboarding, lighting, sound, and editing, students gain hands-on experience in every stage of production. Upon graduation, they are well-prepared for professional roles in video production, film, gaming, and digital media.

Why pursue a Bachelor of Fine Arts in Art (Motion Design and Animation) at Fort Hays State University?

The BFA in Art (Motion Design and Animation) program at FHSU offers a distinctive and supportive learning environment that values each student’s unique contributions and potential. Faculty members provide individualized mentorship and foster close professional relationships, ensuring students receive expert feedback and meaningful guidance throughout their academic journey.

The program places strong emphasis on both conceptual development and technical execution, blending artistic thinking with hands-on instruction. Students explore a wide range of animation techniques, including stop-motion, digital 2D and 3D animation, as well as real-time workflows, gaining versatile skills applicable to diverse creative industries.

Who is this program for?

The program is well-suited for creative individuals with a passion for storytelling, visual communication, and digital media. It offers an opportunity for students to develop technical, artistic, and professional skills within a supportive environment that encourages personal growth and creative experimentation.

Creative thinkers interested in digital storytelling
Students seeking careers in design, film, or animation
Artists wanting to develop technical motion graphics skills
Individuals interested in 2D, 3D, or stop-motion animation
Visual communicators focused on commercial or educational media
Future professionals interested in media production or VFX

Learning Outcomes

The BFA in Art (Motion Design and Animation) is guided by a forward-thinking approach to student learning outcomes. The program ensures that graduates not only achieve technical and artistic proficiency but also develop the intellectual, professional, and conceptual skills necessary for long-term success in their careers.

Creative and Technical Mastery

Students develop professional-level animation and motion design projects that showcase their mastery of visual techniques, media tools, and creative storytelling. These projects are expected to demonstrate cohesive design principles, a strong understanding of spatial and temporal dynamics, and innovative approaches to problem-solving.

Critical Analysis and Contextual Thinking

Students develop a strong understanding of both historical and contemporary art movements. They are expected to critically analyze their own work within a broader artistic context, drawing comparisons and contrasts with other artists and movements to inform their creative direction and strengthen their conceptual reasoning.

Professional Development and Presentation

Students build a polished portfolio that highlights their strongest work, presented with clarity, intention, and strategic focus. They also create supporting professional materials—including resumes, artist statements, and promotional content—to effectively pursue employment opportunities and attract potential clients.

Project Management and Strategic Planning

The program emphasizes the importance of planning, executing, and evaluating long-term projects. Students are expected to develop comprehensive project plans that align artistic goals with audience analysis, production pipelines, and delivery strategies, all while meeting professional industry standards.

Real-World Applications

Studio coursework, professional software training, and hands-on internship experiences thoroughly prepare students in the BFA in Art (Motion Design and Animation) program for the demands of the industry. The program places strong emphasis on mastering industry-standard tools such as Adobe Creative Suite, Cinema 4D, and Unreal Engine, enabling students to produce animation and motion design projects with a high level of technical precision.

Experiential learning is central to the program. Students gain real-world experience through internships at studios and creative agencies, providing valuable insight into professional workflows and helping them build meaningful industry connections. Opportunities such as the Justin McClure Creative portfolio review further enhance career readiness, offering access to internships and scholarship awards.

Stay Ahead of the Curve

The curriculum integrates emerging tools and animation trends to ensure that graduates are well-versed in the latest industry practices. The program incorporates advancements in both digital and physical media, including real-time 3D software and experimental animation techniques, enabling students to become fluent in evolving technologies and contemporary artistic workflows.

Faculty members remain actively engaged in the professional field, bringing real-world insights into the classroom to create a dynamic and relevant learning environment. Through guest lectures, industry events, and exposure to cutting-edge creative technologies, students gain access to diverse perspectives and specialized expertise across the animation and motion design landscape.

Hands-on Activities

Hands-on learning forms the foundation of the BFA in Art (Motion Design and Animation) program, immersing students in studio classes that emphasize project-based education. Students apply a wide range of techniques—from traditional stop-motion to real-time animation—through both collaborative and individual projects.

The program also incorporates live critiques, portfolio reviews, and exhibitions, providing students with valuable experience in meeting professional standards and receiving constructive peer feedback. Involvement with creative organizations, such as AIGA, further connects academic learning to real-world networking, enhancing students’ readiness for internships and career opportunities upon graduation.

What You’ll Learn:

Fundamentals of animation and visual effects
Use of Adobe Suite, Cinema 4D, Unreal
Creative storytelling and concept development
Motion graphics techniques and 3D animation
Portfolio creation for careers in the arts
Art history’s impact on media and design

How You’ll Learn:

Project-based studio coursework
Internship experience and job-ready training
Peer critique and professional reviews
Faculty-led workshops and guidance
Real-world client-based assignments
Collaborative group animation projects

Courses

The core curriculum provides students with a solid foundation in art and design by introducing traditional artistic techniques, fundamental design principles, and cultural context. These foundational courses equip students with the skills to create and analyze visual narratives, supporting more advanced study.

As students advance, specialized coursework in motion design, animation theory, video production, and digital storytelling builds upon this foundation. Technical proficiency is developed through hands-on experience with industry-standard software, while training in storyboarding and production planning prepares students to manage creative projects from initial concept to final execution.

ART 349: Introduction to Animation

This course introduces students to the fundamentals of motion design and animation, beginning with accessible, traditional animation techniques and progressing into digital environments. Students will develop an understanding of the pre-production process and gain insight into standard animation workflows.

ART 651: Motion Design I

This course expands animation knowledge in Adobe After Effects, focusing on motion design principles, visual storytelling, and applying traditional design skills to time-based media.

ART 652: 3D Motion Design

This course introduces students to Cinema 4D and the complete 3D design workflow, from modeling and texturing to animation and rendering. With a strong emphasis on creative storytelling and design, students will explore how 3D techniques can be applied across print, packaging, and motion graphics.

Discover the full Bachelor of Fine Arts in Art (Motion Design and Animation) course listing by visiting the Academic Catalog.

Career Prospects

Graduates are well-prepared for a wide range of dynamic and creative careers across multiple industries. They leave the program equipped with practical skills, technical proficiency, and a polished professional portfolio, positioning them as strong candidates for immediate employment or advanced graduate study.

Motion Graphics Designer

Motion graphics designers create animated visuals for commercials, social media, titles, and branding using tools like After Effects and Cinema 4D. They produce impactful graphics that support communication goals for agencies, studios, or marketing teams.

3D Animator

3D animators model, rig, and animate characters or objects for film, games, simulations, and advertising. They demonstrate expertise in movement, timing, storytelling, and software such as Maya, Blender, or Unreal Engine.

Visual Effects (VFX) Artist

Visual effects (VFX) artists create digital effects that enhance live-action footage for film and TV, collaborating with directors and post-production teams to seamlessly blend animated elements with real-world scenes.

Storyboard Artist

Storyboard artists visualize scripts by sketching frame-by-frame sequences that guide directors, animators, and editors. The role demands strong drawing skills and a keen sense of cinematic timing and composition.

Video Editor

Video editors assemble footage, audio, and effects to create polished videos for commercials, films, music videos, or education. They combine technical skills and creative judgment to craft cohesive stories.

The Best Value in Higher Education Anywhere

Fort Hays State University prides itself on quality education at an affordable price. Students in this program can expect to pay approximately $3,055.95* (on-campus) per semester.

*Estimated cost based on 15 credit hours at the Undergrad resident/regional tuition rate ($203.73/credit hour) for on-campus courses. Actual price may vary depending on course load and location. Tuition and Fees are subject to change as they are approved by the Kansas Board of Regents each year.

Ready for the next step?

Our faculty would be excited to talk to you about how our department programs can help you explore your interests and prepare you for a variety of rewarding careers.

Apply

Related Programs

Many students discover that their interests align with related disciplines at Fort Hays State University. The following programs provide complementary skills and expand potential career opportunities:

FAQ

What kind of career options are available with the BFA in Art (Motion Design and Animation) program?

Animation, motion graphics, VFX, and storyboarding positions in the entertainment, education, and advertising industries.

What is the distinction between motion design and animation?

Motion design emphasizes graphic-based storytelling and time-based media, while animation can involve character or cinematic development.

What type of animation do students learn, and what software do they use?

Techniques taught include stop-motion, 2D/3D animation, and real-time motion. Tools include Adobe Suite, Cinema 4D, and Unreal Engine.

Can I use this knowledge to get into game design?

Many students pursue game design careers by specializing in animation, visual development, or environment design.

How competitive is admission into the BFA in Art (Motion Design and Animation)?

Admission requires passing a BFA portfolio review with a 2.8 GPA and a score of at least 100/160 on the portfolio assessment. Students have two chances.

Information about the School of Visual and Performing Arts

At FHSU’s School of Visual and Performing Arts, creativity thrives in a supportive and passionate community. Our programs in Art, Design, Music, and Theatre offer students the opportunity to develop their talents and prepare for rewarding careers in the arts. Whether you aspire to create visual masterpieces, perform on stage, or educate the next generation, our expert faculty provides hands-on learning experiences that inspire and challenge you.

With access to state-of-the-art facilities and personalized mentorship, you’ll gain the skills and confidence needed to excel in your chosen field. From local exhibitions and major performances to internships and professional development opportunities, our programs equip you with the tools to make your mark in the world of visual and performing arts.

Student Organizations

While earning your degree is your primary goal, college offers much more than just attending classes. Get involved in extracurricular activities that help you develop leadership skills, learn more about your chosen career, and make a difference in your community.

American Institute of Graphic Artists (AIGA): Connect with industry professionals and fellow graphic design students, attend conferences, and expand your network.
Arts for Social Change: Use art as a catalyst for positive social change through lectures, workshops, and public events.
Ceramica Clay Club (CCC): Participate in ceramic workshops, art events, and interdisciplinary projects that spread art into the community.
FHSU Theater: Dive into acting, writing, and directing through performances and peer education programs.
Fe Sculpture Club: Explore metalworking and host art events both on campus and in the community.
Interior Design Student Organization (IDSA): Prepare for a career in interior design through networking, field trips, and professional development.
Creative Arts Society (CAS): Enhance diversity and culture through guest-artist lectures, workshops, and community art projects.
Collaborative Art Project (CAP): The Collaborative Art Project is a collaboration between Amy Schmierbach, professor of art at Fort Hays State University, students of FHSU, and Developmental Services of Northwest Kansas. Schmierbach and students are providing workshops to the DSNWK individuals to provide structured art experiences centered around weaving, drawing, and photography. The goal of this project is to expand the arts in the Hays community to help reach more individuals, specifically creating more opportunities in the arts.
Art Eaters Art History Club: The Art Eaters Art History Club is a community dedicated to fostering a deep appreciation and understanding of art across cultures and throughout history. Open to all, regardless of expertise, the club provides opportunities for members to explore art movements, artists, and forms through lectures, gallery visits, workshops, and discussions. With a mission to inspire creativity, critical thinking, and a lifelong love of the arts, the club also connects members with key figures in the art world and helps develop valuable skills like curation. Through collaboration and dialogue, we cultivate a deeper understanding of art’s cultural significance.
Tiger Marching Band: This group is open to all students who enjoy marching band and want to be a part of the Tiger Marching Band tradition.
Pep Band: The FHSU pep band provides musical entertainment for FHSU Basketball games. Open to all students.
Collegiate National Association for Music Education (CNAfME): This student organization is dedicated to developing music education professionals, including workshops, training, field experiences, and annual participation in the Kansas Music Educators Association state conference in Wichita.
Student National Association of Teachers of Singing (S-NATS): Vocalists participate in workshops, trainings, and attendance at the regional NATS workshop and competition each fall.
Music Theatre: Participate in a fully-realized stage production produced each year, from a stage role to back-stage positions and technical support.

Motion Design

Certificate
Bachelor's

On-Campus

Motion Design