Certificate in Arts Entrepreneurship (with a BFA Degree)

Hours: 12 On-Campus Online

About

The Certificate in Arts Entrepreneurship (with a BFA Degree) at Fort Hays State University provides students with a focused foundation in business, marketing, and leadership within the creative industries. This certificate is designed for individuals interested in launching or managing art and design-related ventures.

Through 12 credit hours of coursework, students develop essential entrepreneurial skills applicable to careers such as gallery management, studio operations, freelance artistry, design services, and small business ownership. The required courses cover leadership, marketing, and entrepreneurship, with one elective chosen from disciplines including management, economics, finance, accounting, or related business areas.

All courses required for the certificate are available both online and on campus, offering flexible options to meet diverse student needs.

Why pursue a Certificate in Arts Entrepreneurship (with a BFA Degree) at Fort Hays State University?

Pursuing a Certificate in Arts Entrepreneurship (with a BFA Degree) at FHSU offers students an opportunity to combine their creative talents with essential business knowledge. Designed to bridge the gap between artistic practice and commercial success, the curriculum includes courses in leadership, marketing, and entrepreneurship that explore both the creative and business dimensions of the art world.

Students benefit from a flexible learning environment, with all courses available online or on campus to accommodate different schedules and learning preferences. A range of elective options allows students to customize the certificate to align with their individual career goals.

Whether interested in gallery management, freelance artistry, or launching a creative business, students gain practical, career-ready skills that support success in the arts and creative industries.

Who is this program for?

The certificate is designed for individuals who are passionate about combining their artistic talents with strong business acumen. It is ideal for those looking to advance their careers in the art and design industries by developing key skills in leadership, marketing, and entrepreneurship.

Aspiring gallery managers
Freelance artists and designers
Art and design students seeking business skills
Individuals aiming to start their art-related business
Professionals looking to enhance their business acumen in the arts

Learning Outcomes

The Certificate in Arts Entrepreneurship (with a BFA Degree) prepares students for success in the art and design industries by combining artistic creativity with essential business knowledge. Through this certificate, students gain a comprehensive understanding of leadership, marketing, and entrepreneurship as they apply to creative fields.

Upon completion, students are equipped with the practical skills and professional insight needed to pursue and sustain successful careers in the arts.

Business Principles

Students will develop a foundational understanding of core business principles, including finance, budgeting, and business planning. This knowledge is essential for effectively managing art-related ventures and supporting their long-term financial sustainability.

Marketing Skills

Students will acquire the skills to develop effective marketing strategies tailored to the art and design industries. This includes knowledge of digital marketing, branding, and promotional techniques essential for reaching and engaging target audiences.

Leadership Abilities

Students will develop leadership skills essential for managing art-related ventures such as galleries, studios, and freelance businesses. This includes training in project management, team leadership, and organizational strategies, preparing them to lead effectively and inspire others within creative environments.

Entrepreneurship Competency

Students will gain the knowledge and skills needed to launch and sustain art and design-related businesses. This includes entrepreneurship strategies, opportunity recognition, risk management, and innovation—preparing them to navigate and succeed in the competitive creative industries.

Real-World Applications

The Certificate in Arts Entrepreneurship (with a BFA Degree) equips students with practical skills and experiences that are directly applicable to careers in the arts. Through focused coursework in marketing, leadership, and entrepreneurship, students learn how to develop strategic marketing plans, manage creative teams, and launch and sustain their own businesses. These competencies are essential in fields such as gallery management, studio operations, and freelance artistry—where business knowledge is as vital as artistic ability.

In addition to foundational coursework, students participate in collaborative projects and capstone experiences that simulate real-world business scenarios. These hands-on opportunities may include developing business plans or initiating arts-based ventures, allowing students to apply their classroom learning in practical, industry-relevant contexts. Such experiences not only strengthen professional portfolios but also prepare students to enter the workforce with confidence and a well-rounded understanding of the art and design industries.

Stay Ahead of the Curve

The certificate’s curriculum is regularly updated to reflect the latest trends and advancements in the field. Students are introduced to cutting-edge concepts such as digital marketing, strategic electronic marketing, and integrated marketing strategies.

Innovative teaching methods, including participatory budgeting and community-based leadership projects, are integrated into the coursework to ensure students remain aligned with current industry practices. These approaches foster the development of leadership and innovation skills. By incorporating the most recent trends and technologies, Fort Hays State University prepares graduates to be knowledgeable professionals capable of driving change and innovation within the art and design industries.

Hands-on Activities

The Certificate in Arts Entrepreneurship (with a BFA Degree) places a strong emphasis on experiential learning through hands-on activities and applied coursework. Students engage in collaborative projects, community-based leadership experiences, and assignments that simulate real-world business scenarios relevant to the arts.

For example, fieldwork in leadership studies involves active participation in community projects, providing students with opportunities to apply their leadership skills in real-world contexts. Similarly, courses such as Integrated Marketing Strategies incorporate practical exercises in developing and executing marketing plans tailored to creative industries.

These experiences offer students valuable insight into the challenges and opportunities within the art and design sectors, allowing them to apply theoretical knowledge in meaningful, career-focused ways.

What You’ll Learn:

Business principles
Marketing strategies
Leadership skills
Entrepreneurship
Legal and ethical considerations

How You’ll Learn:

Core and elective courses in business and arts
Practical application through projects and assignments
Flexible online and on-campus learning options
Real-world business scenarios
Collaboration with peers

Courses

The curriculum for the Certificate in Arts Entrepreneurship (with a BFA Degree) provides a strong foundation in both business and the arts, preparing students for a variety of roles within the creative industries. Core coursework focuses on leadership, marketing, and entrepreneurship, equipping students with essential skills for navigating the professional art and design world.

The certificate also includes a selection of electives, allowing students to tailor their education to suit their individual career goals. Elective topics cover areas such as opportunity development, strategic marketing, and professional growth, helping students integrate business strategies with artistic practice.

Through a diverse and flexible curriculum, Fort Hays State University ensures that students complete the certificate with a well-rounded education—blending creative talent with business acumen to succeed in the competitive art and design sectors.

LDRS 306: Leadership and Team Dynamics

The focus of this course is on understanding structural characteristics of team design, setting the stage for team effectiveness, and developing intrapersonal and interpersonal dynamics. The course provides students with a hands-on application of the leadership process in a team environment.

MKT 301: Marketing Principles

A study of the principles and practices of the marketing function. Includes a study of both consumer and industrial products, the channels through which they are distributed, and the promotion and pricing procedures followed by modern business.

LDRS 302: Introduction to Leadership Behavior

An interdisciplinary course designed to introduce the student to the tasks, strategies, and skills of effective leadership. Course activities will move the student from theory to the practical processes of leadership. Basic concepts essential to personal skills development and organizational leadership behavior are included.

Discover the full Certificate in Arts Entrepreneurship (with a BFA Degree) course listing by visiting the Academic Catalog.

Career Prospects

Students who complete the Certificate in Arts Entrepreneurship (with a BFA Degree) are well-prepared for diverse careers in the creative industries. By combining artistic training with essential business skills, the certificate equips students to navigate both the creative and commercial sides of their profession.

Gallery Manager

Gallery managers oversee the operations of art galleries, including curating exhibitions, managing staff, and promoting events. They will use their business skills to ensure the gallery's financial success while fostering a vibrant artistic community.

Freelance Artist/Designer

Freelance artists or designers offer their creative services to clients on a project basis. Their knowledge of marketing and business principles will help them attract and retain clients, manage their finances, and grow their freelance businesses.

Studio Manager

Studio managers oversee the daily operations of art studios, including scheduling, budgeting, and coordinating with artists. Their leadership and organizational skills will be crucial in creating a productive and inspiring environment for artistic creation.

Arts Entrepreneur

Many students who complete this certificate will start art-related businesses, leveraging their entrepreneurship skills to launch and grow successful ventures. Whether opening a gallery, a design firm, or another creative enterprise, they will be well-equipped to navigate the challenges of business ownership.

Marketing Specialist

Marketing specialists in the art and design sector develop and implement strategic marketing plans for galleries, art organizations, or individual artists. Their expertise in digital marketing, branding, and promotion helps drive audience engagement, increase visibility, and boost sales in the creative industry.

The Best Value in Higher Education Anywhere

Fort Hays State University prides itself on quality education at an affordable price. Students in this program can expect to pay approximately $2,444.76* (on-campus) or $3,180.60* (online) per semester.

*Estimated cost based on 12 credit hours at the Undergrad resident/regional tuition rate ($203.73/credit hour) for on-campus courses, or the FHSU Online Undergrad tuition rate (265.05/credit hour) for online courses. Actual price may vary depending on course load and location. Tuition and Fees are subject to change as they are approved by the Kansas Board of Regents each year.

Ready for the next step?

Our faculty would be excited to talk to you about how our department programs can help you explore your interests and prepare you for a variety of rewarding careers.

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Related Programs

Fort Hays State University offers a range of academic programs that complement the Certificate in Arts Entrepreneurship (with a BFA Degree), giving students additional opportunities to broaden their skills and deepen their understanding of both creative and business practices. Related fields of study include:

FAQ

What career opportunities are available with this Certificate in Arts Entrepreneurship (with a BFA Degree)?

Graduates can pursue careers in gallery management, freelance artistry, studio management, and arts entrepreneurship.

How long does it take to complete the Certificate in Arts Entrepreneurship (with a BFA Degree)?

Depending on the course load and the student’s schedule, the certificate can be completed in as little as one year.

Are there any prerequisites for the courses?

Some courses may have prerequisites; checking the course descriptions for specific details is advisable.

Can this certificate be completed entirely online?

Yes, all Certificate in Arts Entrepreneurship (with a BFA Degree) courses are available online, providing flexibility for students.

Information about the School of Visual and Performing Arts

At FHSU’s School of Visual and Performing Arts, creativity thrives in a supportive and passionate community. Our programs in Art, Design, Music, and Theatre offer students the opportunity to develop their talents and prepare for rewarding careers in the arts. Whether you aspire to create visual masterpieces, perform on stage, or educate the next generation, our expert faculty provides hands-on learning experiences that inspire and challenge you.

With access to state-of-the-art facilities and personalized mentorship, you’ll gain the skills and confidence needed to excel in your chosen field. From local exhibitions and major performances to internships and professional development opportunities, our programs equip you with the tools to make your mark in the world of visual and performing arts.

Student Organizations

While earning your degree is your primary goal, college offers much more than just attending classes. Get involved in extracurricular activities that help you develop leadership skills, learn more about your chosen career, and make a difference in your community.

American Institute of Graphic Artists (AIGA): Connect with industry professionals and fellow graphic design students, attend conferences, and expand your network.
Arts for Social Change: Use art as a catalyst for positive social change through lectures, workshops, and public events.
Ceramica Clay Club (CCC): Participate in ceramic workshops, art events, and interdisciplinary projects that spread art into the community.
FHSU Theater: Dive into acting, writing, and directing through performances and peer education programs.
Fe Sculpture Club: Explore metalworking and host art events both on campus and in the community.
Interior Design Student Organization (IDSA): Prepare for a career in interior design through networking, field trips, and professional development.
Creative Arts Society (CAS): Enhance diversity and culture through guest-artist lectures, workshops, and community art projects.
Collaborative Art Project (CAP): The Collaborative Art Project is a collaboration between Amy Schmierbach, professor of art at Fort Hays State University, students of FHSU, and Developmental Services of Northwest Kansas. Schmierbach and students are providing workshops to the DSNWK individuals to provide structured art experiences centered around weaving, drawing, and photography. The goal of this project is to expand the arts in the Hays community to help reach more individuals, specifically creating more opportunities in the arts.
Art Eaters Art History Club: The Art Eaters Art History Club is a community dedicated to fostering a deep appreciation and understanding of art across cultures and throughout history. Open to all, regardless of expertise, the club provides opportunities for members to explore art movements, artists, and forms through lectures, gallery visits, workshops, and discussions. With a mission to inspire creativity, critical thinking, and a lifelong love of the arts, the club also connects members with key figures in the art world and helps develop valuable skills like curation. Through collaboration and dialogue, we cultivate a deeper understanding of art’s cultural significance.
Tiger Marching Band: This group is open to all students who enjoy marching band and want to be a part of the Tiger Marching Band tradition.
Pep Band: The FHSU pep band provides musical entertainment for FHSU Basketball games. Open to all students.
Collegiate National Association for Music Education (CNAfME): This student organization is dedicated to developing music education professionals, including workshops, training, field experiences, and annual participation in the Kansas Music Educators Association state conference in Wichita.
Student National Association of Teachers of Singing (S-NATS): Vocalists participate in workshops, trainings, and attendance at the regional NATS workshop and competition each fall.
Music Theatre: Participate in a fully-realized stage production produced each year, from a stage role to back-stage positions and technical support.

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